What we do
We get you relevant leads
Creating PPC campaigns is easy. Getting them to be effective is a little harder. We focus on results, not just cost-per-click (CPC). What’s the point of a low CPC if the customers who are clicking are completely irrelevant to your business. We understand customer intent and create PPC campaigns that are relevant to the customers that engage with them, resulting in better outcomes for your business.
How we do it
We put in the research and develop robust plans
Developing effective PPC campaigns for your business requires we know your business. We pull things apart to find the areas of potential. We then formulate a well-defined plan and create PPC campaigns that capitalise on the opportunities for your business.
Why have us do it
We walk you through the process and keep you in the loop
We want you to have the same information we do. We don’t do surprises. You’ll have a complete overview of your PPC campaigns, with nothing running that you aren’t across. We report in the same way. We give you detailed reports that simplifying the insights. We don’t shy away from failures and highlight the good, bad and ugly, but ensure we provide the learnings so we can avoid repeated underperformance.
What we can help with
Google is the dominant player in search, with their Adwords product at the core of most PPC activity. Adwords campaigns are our bread and butter. We specialise in creating PPC campaigns through Adwords that make an impact. We can help get you started or manage the whole thing for you.
Yeah, Bing is still a thing and for some industries provides a niche opportunity for targeted PPC campaigns. Competition is also lower, and when included as part of your total PPC mix, Bing can drive low-cost traffic for your business and reduce your average cost-per-conversion.